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A documented look at one of sneaker culture’s defining collaborations. Virgil Abloh and Nike’s The Ten reframed icons like the Air Jordan 1 and Nike Air Presto as exposed, deconstructed objects—equal parts performance gear and industrial study. Virgil Abloh. Nike. ICONS captures that process in detail, pairing archival imagery with Abloh’s iterative approach to form, text, and material. The open-spine binding mirrors the same philosophy, making the book itself part of the system rather than just a record of it.
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